Koldinghus 

The Museum at Koldinghus is passionate about making guests excited. The new brand strategy and visual identity support their vision in that the guests must feel and see the charisma and history of the castle – not least to give them another perspective on their own lives.

We have created a brand-platform that accentuates the royal roots of the castle with visual elegance and a certain edge, while simultaneously bringing it into a modern era. The guests should remember Koldinghus not just as a place where history is told but also where it becomes a part of their lives.

The museum at Koldinghus is passionate about making guests excited and getting them involved. The new brand strategy and visual identity support their vision in that the guests must feel and see the charisma and history of the castle – not least to give them another perspective on their own lives.

We have created a brand-platform that accentuates the royal roots of the castle with visual elegance and a certain edge, while simultaneously bringing it into a modern era. The guests should remember Koldinghus not just as a place where history is told but also where it also becomes a part of their lives.

Client
Koldinghus
2016


Client
Koldinghus
2016

Tasks
Brand strategy Corporate identity

Task
Brand strategy
Corporate identity


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The logo of Koldinghus is designed with a reference to the landmark of the castle, the giant tower, coat of arms, and royal crown.

The new logo of Koldinghus is designed with a reference to the landmark of the castle, the giant tower, coat of arms, and royal crown. The mode of expression is simple and consistent with rigorous geometry. 

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The colour palette is based on clear contrasting colours with a reference to the red walls of the castle and the royal colour.

 

The colour palette is based on clear contrasting colours with a reference to the red walls of the castle and the royal colour.

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If you are interested in further
details about the case contact
Klaus Matthiesen, founding partner.

If you are interested in further
details about the case contact
Klaus Matthiesen, founding partner.

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